{"id":18941,"date":"2022-03-27T18:59:24","date_gmt":"2022-03-27T18:59:24","guid":{"rendered":"https:\/\/www.nsemgh.com\/?p=18941"},"modified":"2022-03-27T18:59:24","modified_gmt":"2022-03-27T18:59:24","slug":"kobe-bryant-estate-and-nike-announce-new-long-term-deal","status":"publish","type":"post","link":"https:\/\/www.nsemgh.com\/2022\/03\/27\/kobe-bryant-estate-and-nike-announce-new-long-term-deal\/","title":{"rendered":"Kobe Bryant Estate And Nike Announce New Long-Term Deal"},"content":{"rendered":"<div class=\"article-block article-block-text\" data-display-name=\"GenericText\">\n<p>The first new shoe of the partnership will be the Kobe 6 Protro \u201cMambacita Sweet 16,\u201d honoring\u00a0Gigi Bryant, Kobe\u2019s late daughter who was also on the fatal helicopter ride in January 2020 with her father.<\/p>\n<\/div>\n<div class=\"article-block article-block-text\" data-display-name=\"GenericText\">\n<p>The shoe will benefit the Mamba and Mambacita Sports Foundation.<\/p>\n<\/div>\n<div class=\"article-block article-block-text\" data-display-name=\"GenericText\">\n<p>ESPN\u00a0reports\u00a0that the shoe could arrive as soon as May 1, which would\u2019ve been Gigi Bryant\u2019s 16th birthday. The shoe was produced just before the end of the April 2021 contract but never released.<\/p>\n<\/div>\n<div class=\"article-block article-block-text\" data-display-name=\"GenericText\">\n<p>Vannessa shared she\u2019s \u201cexcited\u201d about the new deal formed with Nike on\u00a0Instagram, extending her gratitude for the demand for her late husband\u2019s shoes.<\/p>\n<\/div>\n<div class=\"article-block article-block-text\" data-display-name=\"GenericText\">\n<p>\u201cI am so proud that my husband&#8217;s shoes are still the most worn by players on NBA courts and that the demand for his shoes remains so desired by his fans around the world,\u201d she captioned.<\/p>\n<\/div>\n<div class=\"article-block article-block-text\" data-display-name=\"GenericText\">\n<p>\u201cKobe Bryant means so much to so many of us, not just NBA fans but globally beyond the game,\u201d said\u00a0John Donahoe, President &amp; CEO, NIKE, Inc. \u201cHis impact in growing the sport, particularly encouraging women and young people to pick it up, endures as one of his deepest, lasting legacies. Together with Vanessa, we hope to honor Kobe and Gigi by championing a new generation for many years to come.\u201d<\/p>\n<\/div>\n<div class=\"css-1kxyje1-Box-StyledClearFix e1lw4rxz0\"><\/div>\n<div class=\"tags\">story By\u00a0Craig T. Lee<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The first new shoe of the partnership will be the Kobe 6 Protro \u201cMambacita Sweet 16,\u201d honoring\u00a0Gigi Bryant, Kobe\u2019s late daughter who was also on the fatal helicopter ride in January 2020 with her father. The shoe will benefit the Mamba and Mambacita Sports Foundation. ESPN\u00a0reports\u00a0that the shoe could arrive as soon as May 1, [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":18942,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_post_source_name":"","_post_source_url":"","footnotes":""},"categories":[80,3295],"tags":[8713,2808,11337,9026,5392,9390,5391,8394,5388,7773,3283,5390,11973,13256,3805,523,7419,6348,3954,5320,36,594,5140],"class_list":["post-18941","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","category-world-sport","tag-birthday","tag-daughter","tag-demand","tag-fans","tag-gigi-bryant","tag-helicopter","tag-inc","tag-instagram","tag-john-donahoe","tag-kobe-bryant","tag-nba","tag-nike","tag-one","tag-players","tag-president","tag-shoe","tag-the-game","tag-us","tag-will","tag-women","tag-world","tag-who","tag-young"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/www.nsemgh.com\/api-json\/wp\/v2\/posts\/18941","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nsemgh.com\/api-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nsemgh.com\/api-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nsemgh.com\/api-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nsemgh.com\/api-json\/wp\/v2\/comments?post=18941"}],"version-history":[{"count":0,"href":"https:\/\/www.nsemgh.com\/api-json\/wp\/v2\/posts\/18941\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nsemgh.com\/api-json\/wp\/v2\/media\/18942"}],"wp:attachment":[{"href":"https:\/\/www.nsemgh.com\/api-json\/wp\/v2\/media?parent=18941"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nsemgh.com\/api-json\/wp\/v2\/categories?post=18941"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nsemgh.com\/api-json\/wp\/v2\/tags?post=18941"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}